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NewLena now makes 5 to 15 second videos

Your brand's content, written, designed, checked, scheduled and published by Lena.

You bring the idea. Lena brings the posts.

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lena.zyflow.workInteractive preview · example brand

Channels

Three live today. Six more on the way.

Lena publishes to LinkedIn, Instagram, Facebook. Coming soon: Reddit, Threads, TikTok, WordPress, Substack, WhatsApp.

How Lena works

A content team in one teammate. Try each step for yourself.

01 Learn

She learns your company first. Complete with Lena reads your website, your competitors and your files, then asks about anything she can't find. Every answer is yours to accept or edit.

Chat with Lena
Company Knowledge0/9 filled in
  • Website
  • Company description
  • Competitor websites
  • Target audiences
  • Content pillars
  • Brand voices
  • Writing styles
  • Visual references
  • FilesLena reads your files, but only you can upload them.

02 Create

One brief, every format. Posts, carousels, articles and images in your voice, sized for each channel. Change an image by describing the change.

BriefOur autumn menu launches Thursday: pumpkin loaf, cardamom buns, a new rye.

Everything can be downloaded, too.

SSaltbox Bakery4,120 followers · now

Autumn is in the oven. From Thursday: pumpkin loaf with brown butter, cardamom buns knotted at 5am, and a new rye that takes 36 hours from flour to shelf. Come early. We'll save you a warm one.

Like Comment Repost Send

Lena is writing in your voice…

In your voice, for your audiences.

03 Check

Every draft gets a brand check. Eleven quality checks you can edit, a check on the images, and a human-writing check that catches lines that sound like AI. Try it: type into the draft.

Draft · LinkedIn post Checking…
    68Virality score
    • Hook100
    • Emotion55
    • Clarity100
    • Shareability55
    • Relevance50
    • Call to action45
    Suggestions4 to raise the score
    • Call to actionEnd with an invite or a question: come by, reply, try it.
    • RelevanceName what you actually make, so it's clearly about your bakery.
    • EmotionTalk to the reader: “you”, and something they can taste or feel.
    • ShareabilityAim for one or two short paragraphs: easy to read, easy to pass on.

    04 Approve

    Your team decides what goes out. Approve & publish in chat, or approve from an email. Viewers can look but not publish, and a post nobody decides on stays a draft.

    Signed in asSwitch to try
    A Cadence's post waits for a yes. If nobody decides before its slot, it stays a draft.
    A post is waiting for your approvalCadence “Weekend bake” · Instagram · Sat 9:30
    SsaltboxbakeryScheduled · Sat 9:30

    saltboxbakery Weekend bake: cardamom buns, knotted at 5am. Gone by 11.

    05 Plan

    A calendar that fills itself. Set up a Cadence once and Lena makes the post on schedule. It waits for your approval, unless you choose to publish automatically.

    New CadenceLena runs it on schedule
    Repeat
    At
    Lena makes
    Next run Waits for approvalMon 2 Nov · 9:00 · LinkedIn
    Planner · November
    MonTueWedThuFriSatSun
    1
    29:00
    39:00
    49:00
    59:00
    69:00
    7
    8
    99:00
    109:00
    119:00
    129:00
    139:00
    14
    15
    169:00
    179:00
    189:00
    199:00
    209:00
    21
    22
    239:00
    249:00
    259:00
    269:00
    279:00
    28
    29
    309:00
    Waiting for approval

    06 Measure

    Out to your channels, back with the numbers. Each platform's own numbers every day, and how AI assistants and Google search see you. Every gap opens a chat about what to write next.

    • Impressions0
    • Reach0
    • Clicks0
    • Reactions0
    • Comments0
    • Reposts0
    A number a platform doesn't share shows “–”, never a made-up zero.
    • LinkedInPosts and article or link shares to your feed
    • InstagramImage posts and carousels on a Business or Creator account
    • FacebookPosts and photos on your Facebook Page
    • Post LabOpen any published post and talk it through with Lena. She pulls its live numbers and helps you plan what's next.

    New Video

    Short videos, captioned in your brand. Five to fifteen seconds, tall for Reels or wide for LinkedIn.

    Lena makes the clip and the studio draws your caption on it, in your brand colours, so it's always spelled right.

    Length
    Shape
    Place
    About 2 min in the app. Sped up here.
    Out of the oven at 5am. Yours from Thursday.
    0:00 / 0:10
    Publishes to Instagram Reel LinkedIn Facebook

    Video generation is switched on by a workspace administrator.

    Everything in one workspace

    One teammate, the whole content job. From knowing your brand to reading the numbers.

    Company KnowledgeAudiences, pillars, voices, writing style, visual references and files.Posts and carouselsMulti-image carousels, downloadable as PDF or PowerPoint.Images and editingEdit with words, erase, remove the background, resize.Video5 to 15 second clips, 9:16 or 16:9, with captions drawn on.Brand checksEleven quality checks, image checks and a human-writing check.Fix & regenerateFlagged posts are fixed once automatically, then again on request.ArticlesCopy as text, Markdown or HTML, or download with images.ApprovalsApprove & publish in chat or from an email. Late posts stay drafts.PlannerEvery draft and scheduled post on one calendar, with Ideate with AI.CadencesTasks Lena runs on schedule: ideas, reports, posts for approval.AnalyticsPosts, AI Visibility and SEO, with Post Lab for any post.Company FilesUp to 100 files, 20 MB each, or pick them from Google Drive.

    Many brands, one login. Agencies and groups keep each brand in its own workspace, with its own knowledge, channels and team, and switch in a click.

    Viewer, Operator and Administrator roles in each workspace.

    Your data

    Plain answers about your data. Quoted from our privacy policy, word for word.

    Read the full privacy policy
    We do not sell your personal information, and we do not use it for advertising.
    Lena.ai Privacy
    We send only what is needed to produce the result you asked for.
    Lena.ai Privacy
    When a workspace or account is deleted, we delete the related information or make it anonymous within a reasonable period, unless we must keep it to meet a legal obligation, resolve a dispute or enforce our agreements.
    Lena.ai Privacy
    Connect Google Drive and you pick files in Google's own window. Only those are shared, and nobody else in the workspace can pick from your Drive.
    How Lena works

    FAQ

    Questions, answered.

    Will it actually sound like us?

    Lena writes from your Company Knowledge: your audiences, content pillars, brand voices, writing style and visual references. Complete with Lena fills it from your website, your files and your answers, and you accept or edit every part. Every draft then gets a brand check: eleven quality checks you can edit, a check on the images and a human-writing check, and Lena fixes what it flags.

    Who controls what gets published?

    You do. In chat a post goes out only when someone presses Approve & publish. A Cadence's posts can wait for approval in the Planner, with an email to approve or reject; if nobody decides before the slot, the post stays a draft. Automatic publishing happens only if you choose it when setting up a Cadence. Viewers can't publish, schedule or approve.

    Which channels does Lena publish to?

    LinkedIn, Instagram (Business or Creator accounts) and Facebook Pages today. Reddit, Threads, TikTok, WordPress, Substack and WhatsApp are coming.

    What can Lena make?

    Posts, carousels (up to 10 slides on Instagram, 9 on LinkedIn, and downloadable as PDF or PowerPoint), articles you can copy or download, and images, which you can also edit with words, erase, cut out or resize. And video: clips of 5 to 15 seconds, 9:16 for Reels or 16:9 for LinkedIn, with captions the studio draws in your brand colours. An administrator switches video on.

    Can we use it for more than one brand?

    Yes. One login can belong to several workspaces, each with its own Company Knowledge, channels and team, and its own role for you in each.

    What happens to our data?

    From our privacy policy: “We do not sell your personal information, and we do not use it for advertising.” and “We send only what is needed to produce the result you asked for.” When a workspace or account is deleted, the related information is deleted or made anonymous within a reasonable period, unless it must be kept for a legal reason.

    Do I need a demo to start?

    No. You can sign up yourself with your work email or Google and set up your workspace with Lena. Book a demo if you'd like us to walk your team through it.

    Meet your content teammate. Tell Lena about your company once, and keep every feed full.

    Get startedBook a demo